What New Agents Should Look for in a Brokerage
Starting out in real estate is exciting — but choosing the right brokerage can make or break your success. As a new agent, you’ll want more than just a desk and a license sponsor. You need a supportive environment that sets you up to grow, learn, and thrive. Here are the top things to look for when evaluating brokerages.
1. Training and Mentorship
The best brokerages invest in their new agents. Look for:
- Structured training programs
- One-on-one mentorship opportunities
- Access to workshops, role-playing, and ongoing education
A strong learning culture will shorten your ramp-up time and help you avoid costly mistakes.
2. Technology and Tools
Real estate is a fast-moving business. Your brokerage should provide tools that make you more productive, such as:
- A user-friendly CRM
- Marketing platforms
- Transaction management software
- Access to listing databases and MLS integrations
The right tools save you time and keep you focused on clients.
3. Marketing and Lead Support
Ask how the brokerage supports new agents in finding clients. Do they:
- Provide leads or referrals?
- Offer marketing budgets or co-op advertising?
- Have strong branding you can leverage?
Even small marketing support can make a big difference in your first year.
4. Culture and Community
Culture matters. You’ll spend a lot of time with your fellow agents. Look for a brokerage that is:
- Collaborative instead of cutthroat
- Willing to share knowledge
- Focused on team success, not just individual numbers
The right culture will help you grow faster and stay motivated.
5. Commission Structure and Fees
Money isn’t everything — but it does matter. Understand how each brokerage structures:
- Commission splits
- Desk or franchise fees
- Caps or bonuses
Balance financials with the training, support, and resources offered. Sometimes, a slightly lower split at a supportive brokerage is better than a high split with no help.
Final Thoughtsnew
As a new agent, choose a brokerage that will teach you, support you, and help you grow. The right environment can accelerate your success and make your career in real estate far more rewarding.
Looking for brokerages that support new agents? Explore opportunities and upload your resume today on ReagentsJobs.com.